Moving Forward

a woman wearing a black jacket and a black scarf

Project description

Auren Mobility develops sustainable transportation solutions for urban environments. The visual identity explored the relationship between movement, technology, and simplicity, resulting in a system that felt contemporary without relying on familiar automotive clichés.

Client

Auren Mobility

Field

Automotive

Services

Creative Direction, Brand Identity, Motion Design

A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.

Result

The visual identity introduced a recognizable design language that reflects the company's forward-looking vision. With a unified brand system across digital and marketing materials, Auren Mobility is better positioned to support future launches and international expansion.

Credits

Direction — Leon Sayer
Photography — Leon Sayer
Styling — Mara Voss
Production — North Assembly
Post Production — Grain Office

Brisbane

8:10 AM

©

Multi-disciplinary artist, director and photographer.

©

Brisbane

8:10 AM

©

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